Pro brand

The Arab-German group of companies zisTRA is out to fight brand piracy in world trade. Towards this end zisTRA has built up an international service to help European manufacturers trace counterfeiting and brand misuse directly at the relevant distribution centres in the east. The specialised service group specifically sniffs out copies and imitations, traces them back to their origins and, where necessary, applies to national authorities to halt their transport or confiscate consignments.
"But effective protection begins with the official registration of brands, design patents and proprietary rights," says zisTRA's owner Josef Zisterer. His company therefore also attends to specific national registration procedures.

m+a report Nr.3 / 2006 vom 28.04.2006
m+a report vom 28. April 2006