Haußmann under trees
Quasar, the Wiesbaden-based agency for live communications and motivation invited its customers to the Papageno Theatre in Frankfurt's Palmengarten for the third Quasar Expedition. Among the greenhouses and botanical curiosities, film and theatre director Leander Haußmann discussed story-telling methods in live communications with Quasar creative mind Stephan Schäfer-Mehdi. In a witty and convivial dialogue, Haußmann demanded more courage, more humour and clearer messages for marketing events. He not only gave some insight into his work as a director of film and theatre but also imparted his experience with promotional film projects and events in many anecdotes.
The official part of the program closed with an intensive dialogue between customers and the agency in a specially equipped mobile Quasar lounge in front of the theatre building.
m+a report Nr.8 / 2005 vom 08.12.2005
m+a report vom 8. Dezember 2005