max.sense-co-founder departs
Martin Stenzel has taken his Munich-based agency max.sense² out of the master brand max.sense Live Marketing. His company now operates under the name munich one live communications. "A rethink was appropriate. The current market situation demands fast and flexible structures, especially from agencies", was how Stenzel explained this move. That is not what he said three years ago: In 2003 the originally separately operating agencies ConTeam Human Event, Groß-Gerau, and G+D Eventkommunikation, Wuppertal, joined forces to form the master brand max.sense. The founding fathers saw their future in a strong union.
m+a report Nr.8 / 2005 vom 08.12.2005